YouTube Official Blog

As families dive headfirst into the back-to-school routine, many parents are asking a familiar question: how do we build healthy screen habits that actually stick?

Whether you’re trying to transition from a favorite show to the dinner table without causing a muddy puddle of tears, or just trying to find good quality content, getting the right balance can feel like a whole operation.

To help families navigate those moments, Dr. Garth Graham — a practicing physician, public health expert, father of four, and Head of YouTube Health — sat down for a very special video call with two of the world’s most recognisable parents: Mummy Pig and Daddy Pig.

Debuting on the Peppa Pig: Muddy Puddle Parenting YouTube channel, this lighthearted sit-down unpacks practical, clinician-tested tips for managing screen time at home … no snorting required.

Starting today, ESPN Unlimited content is available directly on YouTube TV, giving you even more of the sports you love, all in one place.

Users subscribed to the main YouTube TV plan, or any plan that includes Sports, can now catch all the action such as the US Open tennis, NCAA College Football, PGA Tour golf, WWE Premium Live Events, LALIGA, and out-of-market NHL games. They’ll also get access to hit studio shows such as The Rich Eisen Show, ESPN Originals and Films, and the complete ESPN 30 for 30 documentary library. Popular features like unlimited DVR, key plays, scores and stats and multiview will also be available with ESPN Unlimited content, all within the YouTube TV app.

As part of the launch, we've also enhanced the YouTube TV interface to make it easier for viewers to find the content they want. The live guide now shows three rows of currently airing live events from ESPN Unlimited, along with a dedicated network row for further browsing. When a game has multiple feeds, fans will now have the choice between options for different languages, home and away feeds, and alternate camera angles, all clearly labeled in our updated station picker.

And to make game days even better, our Fantasy View feature now supports ESPN Fantasy Football. ESPN Fantasy Football users can link their ESPN account through YouTube TV settings ahead of the upcoming NFL season to track their fantasy teams during live NFL games.

Watching all of your favorite teams and important games should be simple. With ESPN Unlimited joining our YouTube TV lineup, we’ve got you covered all season long.

YouTube’s Pedro Pina delivered the James MacTaggart Memorial lecture at this year’s Edinburgh TV Festival, a flagship address widely considered the most influential and agenda-setting speech in the British broadcasting industry.

YouTube’s presence marked a defining moment for the industry, framing a bold message: British media is poised on the edge of a Third Golden Age’. fueled by homegrown talent, deeper collaboration and an audience-first mindset.

Rejecting the idea that traditional broadcasters and digital platforms must compete, Pina positioned them as natural allies. Highlighting joint ventures with the BBC, ITV, and Channel 4, he illustrated how global digital platforms amplify British storytelling worldwide. The stage is set, the audience is waiting, and the opportunity to craft television’s greatest era starts now.

"This next chapter of British television will not be a tragedy. It will be an epic."

Watch the 2026 MacTaggart Lecture in full.

Amazon is officially part of the YouTube Shopping Affiliate Program! Eligible U.S. creators will now be able to tag Amazon products in their Shorts, long-form videos, and livestreams, making it even easier for viewers to buy the products they love from the creators they trust. More on eligibility can be found here.

Today, we’re introducing a new back-to-school offer¹ for college students to help the transition from summer-mode to school-mode.

Google AI Pro and YouTube Premium: for a complete entertainment experience upgrade, eligible college students in over 80 countries can bundle AI Pro with a YouTube Premium individual subscription (in the U.S. for just $8.99 vs. $35.98/mo for both subscriptions). With ad-free music, background play, and offline streaming, YouTube Premium ensures your favorite content is available whenever you need a moment to unwind — plus all the benefits of Google AI Pro.

Read more about additional Google AI plan offers here and get ready for the new school year.

_{^{1.Combined Google and YouTube terms apply. These offers provide eligible students, in select markets, with discounted offers on the Google AI Pro plan, which may include extended trials (with YouTube Premium Lite as an included benefit upon transitioning to a paid plan), discounts on the monthly Google AI Pro plan, or a discounted bundle combining Google AI Pro and YouTube Premium. Valid form of payment required at sign-up. Verification via SheerID required upon sign-up. Valid for up to 4 years and may automatically renew at the standard monthly price once student status concludes. Not available on school-issued accounts. Individual use only. Cancel anytime.}}