“Sustainability matters to us, it matters to the creator community that calls YouTube home and it matters to viewers, particularly younger viewers who are demanding we all take greater care of our planet. Our vision is to make YouTube the world's leading destination for awareness, education, and action on the global climate crisis and partnering with The Earthshot Prize allows us to raise the voices of authoritative experts on this important issue. It also provides an opportunity to spotlight and celebrate the innovative solutions presented by the finalists for this year’s award” - Pedro Pina, Head of YouTube Europe, Middle East & Africa.
“At The Earthshot Prize we want to incentivise innovation and change to help repair our planet and partnering with YouTube, one of the world’s biggest platforms, allows us to do that on a truly global scale. We look forward to collaborating on exciting content that will inspire urgent optimism and action and help audiences better understand the climate challenges we face.” – Hannah Jones, CEO, The Earthshot Prize.