News and Events

Introducing Search profiles: A new, official presence for creators on Google

Jun 04, 2026

We’re introducing Search profiles, a new way for creators to own their official presence on Google Search and unify their digital footprint. This is a shareable, customizable page that brings together all of your social accounts, websites, posts, and links into one verified place. By centralizing your work, you make it easier for fans, collaborators, and brands to find accurate, up-to-date information about you directly through Search and Discover.

For eligible creators with a sizable following on YouTube or another video or social media platform, setting up a profile can trigger or enhance a Knowledge Panel, providing a professional visual snapshot when people search for your name. You can customize your profile to reflect your personal brand, from a tailored bio and avatar to pinning videos and essential links.

Visit creators.google/profile to check your eligibility and start shaping how your story appears to the world.