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A promotional image for "La Granja de Zenón" on YouTube Kids, featuring a cartoon fox and rooster giving a thumbs up.

Bartolito and Friends Teach You and Your Family How to Stay Safe Online

After launching in Spanish and reaching 9M+ views, the series is now available in English at The Children’s Kingdom YouTube channel.

As a mom of two, I know firsthand how important it is to guide our kids as they explore the online world. Discussing the different situations they may encounter online, establishing clear rules and fostering a space of trust are key aspects to achieve a safer online experience.

At YouTube and YouTube Kids, keeping kids and teens safer online is our number one priority. Therefore, we not only strive to offer quality content for families, but we also provide them with various tools to manage their experience. Today I'm thrilled to share our new video series, "Bartolito's Awesome Adventures on the Internet" created in partnership with El Reino Infantil, one of the biggest Spanish speaking channels for kids and families.

This series is all about helping young children and their families discover the digital world safely and responsibly. We've teamed up with the beloved characters from Zenon’s Farm – Bartolito, Lola the Cow, and Beto the Wolf – to make learning about online safety fun and engaging.

After launching in Spanish and reaching 9M+ views, the series is now available in English at The Children’s Kingdom YouTube channel, where across five videos, we cover essential topics like sharing information carefully, avoiding online scams, protecting secrets, being kind online, and knowing when to ask for help through simple, everyday situations that children can relate to.

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The series' scripts were developed with the guidance of Dr. Belén Igarzábal, an expert in social sciences, who provided a pedagogical perspective and adapted concepts from Google's "Be Internet Awesome" platform to ensure that the content was both educational and accessible.

"As one of the biggest channels for kids in the Spanish-speaking world, we know it's important to help families learn about online safety. We were thrilled to work along with YouTube on this project and we chose La Granja de Zenón, a show kids already love, to share tips on how to be awesome online. We're really happy with how it turned out, and we hope it helps families have conversations about staying safe online." shared Roberto "Kuky" Pumar, CEO of Leader Entertainment (the company behind El Reino Infantil).

All five videos are now available on The Children’s Kingdom YouTube channel. I encourage you to watch them with your family and start a conversation about online safety.

Let's work together to empower our kids to explore the online world with confidence and care!

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