The Canadian indie rockers are really getting into the spirit of their latest album, Challengers, by issuing four challenges to the YouTube community, starting with this week's call to invent a funny dance to one of their songs:
The band will choose its favorite video responses as they roll in, and those videos will be featured in our music category as well as on the Matador Web site.
In addition, one grand prize winner will get an iPhone and the chance to turn the tables and challenge the Pornographers to a cockamamie idea of his or her own. The band might even say yes, um, if "it's reasonable."
So good luck, and stay tuned for next week's challenge – you can follow all the action here on the New Pornographers' channel.