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Creator & Artist Stories

New on YouTube: LeBron James’ animated series

By Andrew Bangs

YouTube Sports

As sports fans know, LeBron James is one of the most talented players in the NBA, with a combination of all-around skills the game hasn’t seen since Magic Johnson. Eager to show he’s more than an athlete, LeBron has developed an original animated series called The LeBrons that debuts on YouTube this week, sponsored by HP and Intel. Check out the first episode here:

Born from a Nike campaign that was very popular on YouTube, The LeBrons features four versions of James: Kid, Athlete, Business and Wise. The show is intended for young audiences but has references and scenes for basketball and music fans, too. Subscribe to his channel here and watch for more episodes, coming weekly.