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Creator and Artist Stories

Help these non-profit “On The Rise” nominees reach the homepage

By Christine Wang and Devon Storbeck

YouTube Partner Support

Each month, we identify four YouTube partners whose channels have recently experienced significant growth but haven’t yet reached the 100,000 subscriber count for our On The Rise program. This month’s featured partners still have a ways to go to hit that mark, but we’re excited about the impact they’ve had on - and beyond - YouTube. Each of our June nominees represents a non-profit organization fighting for an important cause: strengthening art knowledge and creative thinking, finding a cure for cancer, preventing crisis and suicide among LGBTQ youth, and ending world hunger.

And these partners could use your help in a few different ways! As you learn more about these organizations, you can help spread awareness about the causes they represent so they can have an even greater impact. You can also help them grow their YouTube presence, starting with the opportunity for one of these partners to be featured on the YouTube homepage. Check out their videos below and vote for your favorite in the top right corner of the official YouTube blog. In addition to your votes, each channel will be evaluated on criteria such as viewer engagement and channel optimization techniques to decide which partner will be featured on the homepage, Google+, Facebook and Twitter at the end of the month.

In past months past on the rise nominees, partners like Strskillschool and jakatak69 have gained many subscribers thanks to your support. The poll will be open until June 12th at 5pm PT, so don’t forget to vote for your favorite channel. Check back to see who secured the homepage feature on June 25th.


Founded in 1997, Art21 is an organization dedicated to contemporary art education and inspiring creative thinking. Their channel features episodes of their award-winning public television production, “Art21 - Art in the Twenty-First Century,” as well as shorter-format videos of contemporary art and artists.


“This is where the end of cancer begins” is the mantra of the Stand Up to Cancer (SU2C) organization, which funds and unites scientists to speed up cancer research and find a cure. Their channel features videos promoting campaign PSAs as well as details about their research grant program and recipients."


The Trevor Project was founded in 1998 to provide a lifeline for lesbian, gay, bisexual, transgender and questioning youth and has since become one of the largest organizations dedicated to crisis and suicide prevention for the LGBTQ community. Their channel features Trevor Project PSAs as well as celebrity interviews and “It Gets Better” videos. 


The World Food Programme is the largest humanitarian agency in the world dedicated to the fight against hunger. Founded in 1961, the organization is part of the United Nations system. Their channel features videos from the Sahel Hunger Crisis and footage from their work around the world. 

If you’re interested in checking out more rising YouTube Partners, visit our On The Rise channel, which features nominees, trending partners and monthly blog winners. You can also learn more about YouTube's nonprofit program and the 17,000 organizations in the program here.