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YouTube at VidCon 2025: Your complete event guide

Get ready for VidCon 2025 in Anaheim as YouTube celebrates its 20th anniversary as the presenting title sponsor! This year's event offers creators opportunities to learn the latest tools, strengthen their communities, and explore new monetization strategies.

Whether you're joining us in person or following along on social, follow @YouTube, @UpdatesFromYouTube, and @YouTubeCreators on Instagram, and get insider updates from our Creator Liaison Rene Ritchie.

From a packed schedule of panels and workshops to events designed to connect and empower creators, here's everything you need to know about the YouTube festivities at VidCon 2025. If you’re a VidCon badge holder, see below for more info.

YouTube Keynote: Celebrating 20 Years on YouTube

Join us for this year’s YouTube keynote and hear from YouTube's Global Director of Culture & Trends Kevin Allocca and Vice President of Creator Products Amjad Hanif alongside some top creators as we explore the first 20 years on YouTube, and the tools and trends that are shaping the future of creation. This year’s keynote will be open to both the the Industry and Creator tracks.

  • Time & Location:
    • Friday 6/20 @ 3 PM
    • Ballroom AB, 3rd Floor

20 Years of YouTube: The Game Show

Join us as we pit Creator vs Creator in a test of wits, skill, and fun challenges! This special event will feature Creators competing in games about the videos, creators and moments that helped shape YouTube over the past 20 years and are influencing culture and entertainment today.

  • Time & Location:
    • Saturday 6/21 @ 3:30pm,
    • Hall Stage A

Learn how your passion pays off today, on YouTube

[WORKSHOP] The YouTube Creator guide to AI Prompting

Whether you’re just getting started or building your career, skillful AI prompting is guaranteed to evolve your creative process. Hear the latest from how Creators are using AI in their process, and find out how you can conquer this evolving technology to engage your audience.

  • Time & Location:
    • Thursday 6/19 @ 12:30 PM
    • Room 210

[PANEL] The YouTube Algorithm: Find Your Fans & Build Community

Join YouTube product experts & top creators as they explore insider tips, best practices & real-world advice on how to grow your channel & nurture a loyal fanbase. Whether you're just starting out or want to strengthen your existing community, this masterclass will help you gain valuable insights & actionable tips for growing your audience and turning casual viewers into lifelong fans.

  • Time & Location:
    • Saturday 6/21 @ 11:15 AM
    • Creator Main Stage, Room 204

[PANEL] YouTube Presents, Battle for the Blox: The Ultimate Roblox Creator Showdown

YouTube and Roblox join forces to bring your favorite Creators and Streamers into the ultimate live showdown! From chaotic challenges to brain-busting trivia and IRL twists on classic Roblox games, it's all happening in front of a live audience. Expect prizes, wild surprises, and fierce rivalries.

  • Time & Location:
    • Saturday 6/21 @ 11:30AM
    • Hall C Level-Up Stage

[PANEL] Spark Growth: tips and tools to grow your business on YouTube

At every stage in your journey, watch your passion pay off on YouTube. Building a community, developing a business strategy and driving growth take work – and we’re here to help! Join a panel of YouTube product experts and creators to hear about different monetization strategies from Shopping, to gifts, to channel memberships, and how tools like Promote can help you test and learn new ways to grow your business.

  • Time & Location:
    • Saturday 6/20 @ 12.30PM
    • Room 210

[PANEL] Finding Success with YouTube Shopping: A Q&A with Top Earning Creators

In this can't-miss panel, top creators will reveal their secrets to success, sharing how they leverage features like product tagging and timestamps to connect with their audience and drive sales. Learn actionable strategies to take your channel to the next level!

  • Time & Location:
    • Friday 6/20 @ 11:15 AM
    • Room 207AB

What’s next? A closer look at the future of creation

[LIVE] Beautiful Twin Sisters: Live & Unfiltered at VidCon, Presented by YouTube

Join Ashley and Amber Alexander for a special VidCon edition of the Beautiful Twin Sisters podcast, recorded LIVE on-site and presented by YouTube! This unscripted conversation will dive into their journey as creators, sharing personal stories and insights.

  • Time & Location:
    • Thursday 6/19 @ 3:30 PM
    • Podcast Theater

YouTube Decoded: The Experts Guide to the Algorithm

Crack the code on YouTube’s algorithms for 2025 — from Shorts to TV, AI to multi-language. This masterclass will demystify how YouTube’s recommendation system works and how creators can use it to grow their audiences and businesses in today’s hyper-competitive media landscape

  • Time & Location:
    • Thursday 6/19 @ 3:50PM
    • Room 303AB

[PANEL] Demystifying Brand Collabs: The Insider Strategies for Finding YouTube Success

In this case study, we'll deep dive into a recent brand collab between Pepsi Co and a prominent YouTube Creator. Go behind the scenes to learn how a successful brand deal comes together from start to finish, exploring how to optimize agency selection, talent ID, Google Campaign alignment, and launch execution to drive impactful results for your brand.

  • Time & Location:
    • Thursday 6/19 @ 3:20 PM
    • Main Stage

Stay Connected

We’re excited to celebrate this milestone with you and look forward to shaping the future of creation together!

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