Thursday
9 a.m. At the shopping town hall, our fearless leader Bridget gives an amazing breakdown of all the work the Shopping Team is doing and calls out BeautyFest and my new process for flagging Buzzy Moments and Hot Drops.
11:30 a.m. A week out from the show, I like to hold a daily stand up with a small group of stakeholders in the project. We go through urgent action items and luckily our Creator Lead Chanel is able to step in and help address last-minute needs. Her team helped get all of our amazing creators on board and wrangled the numerous needs and asks we had to pull this event off!
12 p.m. Watching the last pre-tape that came in from Gwen Stefani! Sorry I’m not home right now, I’m applying red lipstick for the remainder of the day…
2 p.m. While this day has less set meetings, it’s non-stop calls and emails to get the show ready — from troubleshooting the show graphics and getting live products drop ready to problem-solving changes with creative segments and doing a livestream test with our production partners.
4 p.m. Sarah and I regroup on invitations — between all the creators, brands, management and internals, we want to make sure everyone has the key details. And our RSVP list is officially closed!
5 p.m. Stepping away from the laptop to go on a walk.
7 p.m. Last looks at emails and seeing (with joy!) that Erika sent over a fully itemized product list organized by our Run of Show. I have such an amazing team working on this!
Today’s highlight: A good night’s sleep last night! With all the stress of a live event plus a live show plus a shoppable component, a restful night is a highlight!