What are some ways you use analytics on Shorts to help shape your content?
I pay very close attention to my retention graphs after each post. I pay attention to the parts where retention drops off and constantly develop new hypotheses as to why. Experimenting with my content and analyzing the data has allowed me to develop a list of "rules" that guide each of my videos.
What does your schedule look like for content creation? Any tips?
I schedule out time each night to make content. I've tried batching my content in the past but found that hasn't worked for me. As such, I spend around three hours each night scripting, prepping, filming, and editing my YouTube Shorts.
And now for a quickfire round of questions.... What device or brand do you use to primarily film your content?
A smartphone!
What software do you use to edit your videos?
Premiere Pro.
On average, how long does it take to film, edit, and publish your videos?
Three hours!
Who are some creators you’re loving these days on Shorts?
Milad Mirg, MrBeast, Colin and Samir.