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2013 YouTube Ad Blitz Winners Revealed

By Sue McCauley

Ad Blitz Program Manager

This year’s game day was was full of action--both on and off the field. After Baltimore and San Francisco battled it out during the game, you went online to vote for your favorite game day commercial in our annual YouTube Ad Blitz contest. After a week of intense competition, we’ve tallied the final votes and you chose Ram Truck brand’s "Farmer" commercial as your favorite ad of the big game!

Rounding out the top five commercials of the big game are spots from Budweiser, Samsung, Jeep and Hyundai:

2. Budweiser "The Clydesdales"
3. Samsung "The Next Big Thing"
4. Jeep "Whole Again"
5. Hyundai "Team"

From celebrity cameos to poetic images, these commercials represent the game day ads that resonated most with viewers online. In addition to being the highest voted ads on Ad Blitz, the five spots combined generated more than 61 million views on YouTube in two weeks--making up more than 30 percent of all total views of game day ads and teasers on YouTube (as of February 14). And the Ad Blitz channel had more than 46 million interactions with this year’s new features such as "Call the Coach" and "Paper Football."

In a new addition to our yearly celebration of advertising excellence, we welcome you to join us Saturday, February 16, at 3 p.m. ET / noon PT as we host a Google+ Hangout with the creative heavyweights behind these winning ads, along with ADWEEK editors James Cooper and Tim Nudd. 

Tune into the YouTube homepage today to check out the top five spots!

Sue McCauley, Ad Blitz Program Manager, recently watched DeStorm’s "1 Pinky Pull Up."