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The poster for GTA VI with the YouTube Gaming logo above

Grand Theft Auto VI trailer launch sets new 24-hour record on YouTube

With over 93 million views in 24 hours, “GTA VI Trailer 1” has set the new views record for 24-hour debut of a non-music video.1 The YouTube Gaming community has played a huge role in making the series the cultural phenomenon it is today. Our Creators have helped bring the games to life for millions of fans, and they have created a vibrant, creative community that continues to grow and evolve.

Since the earliest days of the platform the Grand Theft Auto series has cultivated a massive gaming community on YouTube. From lets plays to machinima to mods, YouTube Creators have found endless ways to bring the GTA games to life, creating a world of content from San Andreas, Vice City, Liberty City and so much more.

And with the latest from Rockstar Games on the horizon, it’s the perfect time to look back at how this Community grew to what it is today…

Starting with one of the earliest Grand Theft Auto videos uploaded to YouTube.

Then, of course, the endless play throughs that never get old, with videos created by some of the OG 's of YouTube, including PewDiePie, Markiplier, and Jacksepticeye… and Creators from all over the world, including Techno Gamerz.

And our Creators have found new and exciting ways to explore the game’s living spaces. Roleplay communities in GTAV have been creating entire worlds and storylines with all kinds of twists. Creators are playing as cops, hitmen and business owners, and some are even developing entire fictions complete with worldbuilding and intrigue. Who would’ve thought GTAV would inspire lifestyle dramas à la Gossip Girl or original reality show content?

With over 93 million views in 24 hours, “GTA VI Trailer 1” has set the new views record for 24-hour debut of a non-music video.

Beyond the risk, reward, action and drama of the roleplay community lives an almost… wholesome world within GTA. Enter: GTAOnline car meets, where GTAOnline Players meet up in empty lots across GTA V Online and showcase their designs with other custom car lovers. Some even include awards or drag races! These meets are a great place for socializing, information sharing and welcoming newcomers into the community.

Of course, we can’t skip the world of IRL content based on the game. Inspired by Los Santos, Vice City, Las Venturas and more, our Creators have taken the rich, incredible environments built in-game and brought them to the real world. This content is fun… but also emphasizes the painstaking artistry and detail that makes the games so unique.

Our Creators have helped bring the games to life for millions of fans, and they have created a vibrant, creative community that continues to grow and evolve.

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We're excited to see what the future holds for Grand Theft Auto on YouTube. Since the day of the launch of the trailer for GTA VI, there have been over 250M views of videos related to Grand Theft Auto VI2. There’s certainly no end to the fandom and there's no doubt that the series will continue to thrive on YouTube for years to come.


  1. Source: YouTube Data, Global, December 4 Dec - 5 Dec 2023
  2. Source: YouTube Data, Global, December 4 Dec - 5 Dec 2023

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