Already, CBS has been highlighting election trends through data from Google and YouTube platforms. In addition to analyzing the top political videos on YouTube, they’re watching Google Trends and Insights for Search to determine what people are searching for and watching online. This approach of examining web trends adds a new level of depth to election reporting and is a model that news organizations can use for any major event or milestone. You can expect more data on tonight’s broadcast. We’ve already seen today that 9 of the top 10 searches on Google.com today are election-related -- most of them queries on where to vote.
In addition to following the election trends tonight, CBS is also asking for your election feedback and ideas on a Google Moderator series on their channel. Login now and submit your thoughts and questions. The top-voted submissions could end up on air.