Do you have any tips you would like to give to self-employed people who have expertise in diverse fields such as laundry?
Creating videos is not always easy, but I highly recommend that you run a YouTube channel if you are self-employed. Although there is a lot of content that is produced by broadcasters, viewers can recognize genuine content. Don't overthink it, and you can film videos with your cell phone. Even if people are lukewarm about your videos or there are ups and downs, if you do not fluctuate between hopes and fears but put forth constant efforts, I believe that you’ll be met with good results someday. There were times when I wanted to give up, but as I kept going, and viewers started recognizing my sincerity. Above everything else, it is regrettable that the irreplaceable know-hows and experiences of self-employed people are not being shared with other people.
Let me take one as an example. My 70-year-old father grows walnut trees in the rural area, and seeing me run a YouTube channel made him want to do it, too. So I told him to just try to upload one video a day. He has been uploading videos without even editing and without thumbnails, and his channel, “Imsil Dalgu’s Farm,” has more than 2,000 subscribers now. Even more, my father pioneered a market for walnut trees through YouTube, and became a “Walnut tree expert.”
If I had only worked in the laundry business, my influence would have reached this neighborhood only. I think my influence has no limit ever since I started my YouTube channel. I believe it’s YouTube’s power to make our businesses’ influence expand and help us get out of bounds. Especially in times like this, I think it is an essential platform for us to make our own brand, related to business.
How would you define YouTube in one word?
My movie. I feel like I myself became an actor and am achieving my dream of movie-making through YouTube. It is filled with joys, sorrows and dreams of my life. I do not simply want to sell products and promote using YouTube. I guess that is why I received favorable responses from the viewers. I do not think of myself as a laundry expert, but I just want to communicate through the topic of laundry. It has been two years now, but I want to do it for 10 or 20 years. Sometimes I find it so fun to watch the videos I uploaded long ago. Those videos contain the changes that I experienced, and how I felt back then. My subscribers who have seen me for a long time know it, too. In a way that I can see myself grow up on YouTube, it is like a movie.