Skip to Main Content

Creator and Artist Stories

Check out the “On The Rise” Nominees for July!

By Devon Storbeck and Christine Wang

YouTube Partner Support

Each month, we identify four YouTube partners whose channels have recently experienced significant growth but haven’t yet reached the 100,000 subscriber count for our On The Rise program. Our featured partners this month are almost halfway to that mark, and we’re excited about how they’re sharing their passions on YouTube through tutorial- and demonstration-based videos. This July we’re excited to present to you four artists whose YouTube channels center on videos about makeup and style, the art of crochet, and spray paint.

We hope you enjoy the content these partners produce, and they’re looking to you to help them grow their YouTube presence, starting with the opportunity for one of these partners to be featured on the YouTube homepage. Check out their videos below and vote for your favorite in the top right corner of this blog. In addition to your votes, each channel will be evaluated on criteria such as viewer engagement and channel optimization techniques to decide which partner will be featured on the homepage, Google+, Facebook and Twitter at the end of the month.

In past months past on the rise nominees, partners like jakatak69 and worldfoodprogram have gained many subscribers thanks to your support. The poll will be open until July 19th at 5pm PT, so don’t forget to vote for your favorite channel. Check back to see who secured the homepage feature on July 30th


Ever wanted to re-create Katy Perry’s look from her newest music video? Aria’s YouTube channel has makeup tutorials on a variety of celebrity looks ranging from Lady Gaga to Lana del Ray.


Crochet isn’t an easy skill to learn, but Michael Sellick’s simple, learner’s-paced tutorials can teach anyone to pick up a hook. The Crochet Crowd channel features a wide span of projects, including flowers, scarves, and baby clothes.


Brandon was inspired to start painting with spray paint during a day trip to Tijuana, Mexico in 1999. Since then he’s been developing and his honing his talent. Check out his channel to watch him create spray paint paintings of spacescapes and nature. 


It’s easy to admire how a fashion model looks, but not quite so simple to emulate her style. British fashion model Ruth Crilly sets out on her channel to give you her informed suggestions about beauty, style, and even healthy recipe ideas!

If you’re interested in checking out more rising YouTube Partners, visit our On The Rise Channel, which features nominees, trending partners and monthly blog winners.