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YouTube is what you make it

By Salar Kamangar

Head of YouTube

Did you ever think you’d be a part of a revolution? Wonder if your contributions to the world would add up to something greater?

As we take the stage today at VidCon 2011, I can tell you for certain that they have. This two day gathering of annoying oranges, ukulele stars, voracious vloggers, super fans and thousands of other YouTubers like you is about changing the media landscape—one upload, view and mashup at a time. Not satisfied with just watching media, you've become the media. Not satisfied with flipping channels complaining there’s nothing on, you’ve created new ones with hundreds of millions of viewers, some of which will become as well known as networks like MTV, CNN and ESPN.

To all the people who are creating content on YouTube, THANK YOU. You have built the site into what it is today and we’re as committed as ever to providing you with the tools you need to make high quality videos and drive audiences to your channels. Initiatives like YouTube NextUp, the YouTube Creator Institute, and the revamped Creator Hub are part of this effort, as is the work we’re doing to make YouTube easy to watch on TV. And keep the feedback coming on Cosmic Panda—we look forward to re-inventing with you how YouTube works and feels in the future.

If you weren’t able to make it to VidCon this year and are eager to catch some familiar YouTube faces, we’ll be livestreaming a special VidCon performance on Saturday at 5pm PT. Come by and check it out!