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News and Events

The Improved YouTube is Here

By Alandha Scott

YouTube Creator Marketing

Update 12/10: The team that designed and built the recent YouTube update will answer your questions in a Hangout on Air Thursday 12/13 at 4pm PT on the YouTube channel. To ask a question, submit it here before Noon PT on Thursday 12/13. If you can’t make that, we’ll also hold a Reddit “Ask me Anything” on Monday 12/17 starting at 1pm PT to answer your questions.

We are excited to announce an improved YouTube, one you helped us build! The new site design will help you build a bigger, more connected audience by improving new channel discovery, simplifying subscriptions, and keeping your fans plugged in and aware of your new videos no matter where they are. Click here to learn more.

Improved YouTube home screen

So, what does this improved YouTube mean for you as a creator?  

Here are the key changes: 

Check out this one-pager for more information.

Your feedback matters

We know change isn’t easy, so we don’t take it lightly. Our experiments show that the new design drives subscriptions and keeps fans better connected to their favorite content.  We’ll be hosting a Google+ Hangout on Air as well as a Reddit IAmA to answer any questions you may have.  Stay tuned for more information. 

Let’s keep building the future of video together.  

  • The subscription Guide is now everywhere, and it showcases your channel activity to your fans
  • All the video information and engagement are consolidated below the video player, helping your video take center stage on the viewing page
  • We are making it easier to subscribe with enhanced channel recommendations.